Maranello, 11 October 2024 – Ferrari presents a unique version of the
Roma Spider created by the Tailor Made department: the car will be on display
at the Enzo Ferrari Museum in Modena as of today as part of the ‘Ferrari One of
a Kind’ exhibition, dedicated to the exclusive world of personalisation for the
Maranello-based manufacturer.
The aim of this Roma Spider in particular is to highlight innovative component production techniques, enabled through the use of special, refined supplies. Standing out among these is work on the fabric in the central panel of the seats with manual stitching that adopts leather from the interior and applies thread obtained from recycled tyres.
On this car, Ferrari has launched work with lasers on aluminium body
components for the shield on the front wing, as well as the option of
personalising the bonnet design with a compass rose and the geographical
coordinates of Maranello. Aluminium recycled during the production phase in the
Ferrari foundry is also used to create some components of the twin-turbo V8
engine, reducing the volume of waste to a minimum.
Other noteworthy features include the use of chrome-free nappa leather
and wood of controlled origin on the tonneau cover and rear floor, as well as
components made from sand, on the centre console, recycling the sand removed
from casts in the Maranello foundry.
Collaboration with Montblanc was also of considerable importance, with
Ferrari’s partner creating a special edition of the celebrated Meisterstück for
the occasion. This iconic writing instrument now sports the same Oro Mida
colour specifically chosen by the Maranello Styling Centre to characterise the
Ferrari Roma Spider Tailor Made. This unique item is also enhanced with a nib
made of hand-worked Au750 solid gold and platinum-coated with a special compass
motif, and cap and sections also coated in platinum.
In keeping with the concept of journeying as a thread running through
the whole project, the writing instrument is accompanied by a logbook with a
cover featuring reused leather in the same colour found in the interior of the
Ferrari Roma Spider: Rosso Bologna and Pelle Metalizzata Oro Mida. Impressed on
the cover are the coordinates of Maranello, the same as the ones on the body of
the logbook and which recall the compass rose engraved on the bonnet, an
indissoluble connection between the writing instrument and the car.
This Ferrari Roma Spider represented an unparalleled opportunity for
research and development on materials and processing to further extend the
wealth of personalisation options offered by the Tailor Made department. So it
is that the car becomes part of the special ‘One of a Kind’ exhibition
installed at the Enzo Ferrari Museum in Modena, which offers visitors a
specific immersive experience of the personalisation programmes to which
Ferrari clients have access: together with the interactive wall enabling a
physical experience of materials, fabrics, colours and the vast range of
options that the Ferrari Styling Centre provides for clients, the installation
is now enhanced with the particular materials chosen for the Ferrari Roma
Spider Tailor Made to make it unique. The car will stay on display at the Enzo
Ferrari Museum in Modena until February 2025.
FERRARI ROMA SPIDER
The timelessly elegant, high-performance Ferrari Roma Spider is a
contemporary take on the chic, pleasure-seeking Italian lifestyle of the 1950s
and 60s. Its most distinctive trait is the retractable soft top, returning to
the Prancing Horse range on a front-engined car 54 years after the 365 GTS4.
The twin-turbo 620 cv V8 from the engine family that was heralded as the
International Engine of the Year on four consecutive occasions, combined with
the 8-speed DCT gearbox, allows the Ferrari Roma Spider to deliver
category-leading performance.
FERRARI TAILOR MADE
Ferrari Tailor Made is the exclusive programme dedicated to those who
wish to personalise every element of their Ferrari, to create a car that can
fully express their character and personal tastes. Clients who join the
programme are assisted by a team of experts led by a personal designer who
interprets their wishes in keeping with the cosmetic standards of the Ferrari
brand. The options are virtually endless, with the three Classica, Inedita and
Scuderia collections guiding clients within a world of exclusivity, elegance
and unique quality.
‘FERRARI ONE OF A KIND’ EXHIBITION
On 18 February 2024, the Enzo Ferrari Museum in Modena inaugurated and
opened the ‘Ferrari One of a Kind’ exhibition to the public. It is a genuine
celebration of the unique quality that characterises every masterpiece that
emerges from the company’s gates thanks to the work carried out in the Tailor
Made showrooms of Maranello, New York and Shanghai. The exhibition path shows
the public the exclusive quality of the unique items that have been created
over time to express the personality, tastes and wishes of Ferrari clients. It
will be possible to visit the ‘Ferrari One of a Kind’ exhibition at the Enzo
Ferrari Museum in Modena until 17 February 2025.